As a blogger I tell you why you should improve your blog photography; as a photographer, I tell you how to do it.
In the previous post I told you what is blog photography, a topic with not so many info but fundamental for bloggers. In fact, blog photography is that photography for bloggers.
What is Blog Photography? – read more
Either travel, fashion, beauty, lifestyle photography, when inserted in a blog post, it needs to be specific and well-done.
That’s where I am gonna tell you why blog photography is key to any blog and why you should improve your Blog Photography.
Why You Should Improve your Blog Photography
Images come before words. Hence, nice photos catch attention. In blogging, the best articles have great photography.
Photography proves your blog value.
Good blog imagery is almost a status symbol, it says you care about the look of your blog. Yes, you take care of every aspect.
Blog Photography Validate your Blog Core
Once you start having a blog and writing on it constantly, one of the step to move forward is improving your photography.
Having appealing photography and a recognizable style is key.
For instance, Carrie from Wishwishwish, she has a very particular yet recognizable style of photography, even though blog update after blog update she changes a little the layout and structure of her photographs.
But how to Find your Photography Style?
Lucky for you, I just wrote about it in a post and what you must find is your Visual Consistency. Sound scary?
I have just released my Photography Guide where I explain deeper what is Visual Consistency and why you should use it!
Believe me, you see it every day when go commenting on other blogs but you don’t pay attention. From now on, it will be easier to create your own type of visual consistency.
Remember, at first experiment, try to find what is YOU and you like, and then stick to it.
Create your Blog Photography bank
What the hell is a Blog Photography bank?
Think of your own stock photos. Photos you can use when you need them. Create a bank of photos from which you can access when you don’t have time to shoot.
It’s easier than it sounds.
Usually I plan one photo session with my friend once a month where I try to do 3/4 different outfits. I like to have photos of me because you can see who is behind the camera telling you all this stuff about photography.
A normal girl.
Then I have a stock of flat lays and product photography. Even here, when I plan to shoot some photos, I always shoot more with different props and products so that I have a stock for future posts.
Third, as a photographer who loves to shoot film and Polaroids, I always have a folder of scanned film rolls to upload on my Portfolio.
Believe me, if you plan it a bit ahead, considering what type of photos your blog need, you will be ready more than 3 months ahead.
Another example: you are a fashion blogger who posts twice a week. Why not planning 2 half days where you shoot 4 outfits? Think about planning monthly and it will be easy. Check my Weekly and Monthly planners here.
Great Photographs have More Chances to Go Viral
Nothing new but something to think about. Blurry images or low-quality one don’t go viral easily.
Instead nice photographs, even taken with a phone, can go viral way more easily.
And if they go viral, more chances of views for your blog and brand.
My example is with this photo of perfumes that was really appreciated on Pinterest.
It was also used without my consent on a perfume reseller Instagram account (I asked them to remove it). So always be careful.
Another thing to consider is that the photos you create for your blog can be reused for any other social media:
- Pinterest: use the photos inside your Pinterest Templates
- Instagram: create stories or carousels. Also, you can post one and use another image after some time. The game is totally up to you.
- Twitter: I always prefer reading tweet (even promo ones) with an image than bare
- Facebook: post with an image drive my immediate attention
In every case, adding an image to your post or social media is always better. And having some images on your blog post I would say is mandatory!
Some mistakes Every Blogger Does but Never shares
Please don’t add 20 pictures though. And not all the same. I wrote this very clearly in my FREE Photography Guide.
When structuring the layout of your post, please consider not to use the same image (same image, slightly different position) all over again.
It’s repetitive and annoying.
Same goes for publishing all vertical full-page images. Any laptop or computer screen is horizontal by nature, so you won’t ever be able to appreciate the entire picture if vertical.
You’d have to scroll down. Think about it – does that never annoy you?
For me, yes!
Simply because you could be smart and:
- place the image left or right and add some text next to it
- place 2 vertical images one next to the other so they are seen fully
But there is more, I have found another BIG mistake many bloggers do regarding photography.
It’s all in the guide!
Did I mention it is FREE for this month? So go and grab this change by subscribing to my mailing list and have immediate access to My Resource Library for Bloggers and Photographers.
You won’t be disappointed!
Now I am sure you will think twice at the photography for your blog and let me tell you just one thing.
Photography is the funniest part of blogging. You can express yourself, feel more confident (believe me, photography can really help you feel magical) and you can experiment!
Just try and let me know how it goes🙂
Remember to Pin this post for later!